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McLIBEL -- ILLUSTRATED SCREENPLAY & SCREENCAP GALLERY

[Dave Morris] Because I'm in court every day, I can't pick Charlie up from school.  I can't get back in time.  So I booked him into a play center after school.  Charlie was quite excited about the play center organizing a fun day with the parents and children taking part. 

[Dave Morris] And suddenly though, I walked into the Center and there was a poster of Ronald McDonald on the window.  McDonald's, of all people, were taking over my son's fun day.  So on the day that Ronald McDonald and twelve minders turned up, bringing with them a so-called "donation" of 500 pounds, but it was obvious it had nothing to do with the community, it was just about great publicity for them.  I don't think I've seen so closely just how pernicious their tactics are in invading the minds of children, and hyping them up, and effectively brainwashing them.

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